Questions.

A creative label by Theo. Studio delivers design projects; The Original brings brand strategy, design and launch together.

A designer or team under Theo’s art direction. A named project lead handles delivery and communication; Nonidem is responsible for the result. We use AI to explore; people choose, refine and finish the work.

Identity, packaging, websites, presentations, advertising creative and other design work. Come with a specific task, or choose The Brand You Imagined for your launch identity.

$3,500 for four weeks: one idea, the logo and visual rules, packaging for one product, and a one-page website on our template. 50% before the start, 50% before work on week three. Copy, print, the domain and hosting are yours.

Send a brief through Start a project. We confirm the scope, team, price and timing before you commit.

It combines buyer research, brand strategy, founder content and design with a full-price launch and team handover.

For Clients N°001–003: Signature $19,000, Series $29,500 and Complete $39,500. The full scope and terms are fixed in the final Proposal.

A limited release of something you sell, with a date, a reason for the limit and no discounts. For goods, a numbered run.

The agreed work, scope and delivery dates. Sales results are not guaranteed.

For The Original, you can leave at any time. Accepted work stays yours; the remaining payment is returned minus non-recoverable costs. Studio’s cancellation terms are set in your agreement.

The Brand You Imagined: 50% before the start and 50% before week three. The Original is paid in full before work starts. Payment terms for other Studio projects are agreed in the Proposal.